Shadowland staff had an amazing opportunity last month to travel to Las Vegas for the Wedding Merchants Business Academy (WMBA). Executive Director Nicole Beltz and Event Coordinator Cheyenne Galbraith spent the week there attending classes and furiously taking notes to better improve our couples’ experience at Shadowland. After sitting down with them and reviewing the highlights of the conference here are some things we learned to advance our brand and be better equipped to give our couples the day of their dreams!
What was the purpose of this conference and who was invited?
On Saturday, March 21, 2015, Shadowland Ballroom hosted the annual Mock Wedding for the couples booked in the upcoming year. Our Mock Wedding is set up like a real wedding and allows our couples to experience the feel of a Shadowland Wedding and to enjoy the space without all the stress of their actual wedding. Nicole Beltz, Shadowland’s Executive Director, welcomed the lovebirds with a brief history of the ballroom and introduced the management team including Cheyenne Galbraith (Events Manager), Amy Parnell (Assistant Manager), Samar Badreddine (Serving Staff Coordinator), and Mike Stone (Shadowland Ballroom’s in-house chef). After introductions, Nicole, the team, and the couples toasted to a great wedding season. Chef Mike diligently worked all week preparing 50 menu items. This allowed our couples to taste a wide variety of the menu at one time.
DJ Drew Behringer from “Moments in Time” provided the music for the evening, Val from “Val’s Custom Cakes” in LaPorte, Indiana brought in delicious cake options for our couples to savor, and Ben Pancoast, Joshua Nowicki, and Jennifer Mayo captured all the great moments in pictures and video for us to remember for years to come. Our tables were spruced up with centerpieces from “Stella Event Design” and favors were provided by the “Soap Sisters & More.” One of the highlights of the evening was the photo booth provided by Ben Pancoast that allowed our couples to show off their wedding dates, dress up in crazy disguises, and take hilarious pictures with their other half. Shadowland also provided a wine tasting station and Watermelon Margaritas and Blueberry Vodka Lemonades were the signature cocktails of the evening. Our couples ended the night with a ride on the Silver Beach Carousel and dancing the night away in the ballroom.
Bring your family to see the BIG Build at Shadowland Ballroom during the weekend of March 27-29, 2015.
Guests can see the finished model done by professional LEGO® builder Jason Spear and the Western Michigan LEGO® Train Club and talk with the professional building team. All ages are welcome – it is an amazing feat for everyone to witness! The model will be built prior to guests visiting hours.
The BIG Build is FREE and OPEN TO THE PUBLIC! No pre-registration is required. Parking is free and available in the Silver Beach Center parking lot.
Event Dates and Times:
Friday, March 27, 2015 11:00am to 9:00pm
Saturday, March 28, 2015 11:00am to 9:00pm
Sunday, March 29, 2015 Noon to 5:00pm
Hot and cold elements collided last week for a night to remember in St. Joseph, Michigan. To kick off the 11th Annual Magical Ice Fest, Shadowland Ballroom hosted the 5th Annual Fire & Ice Party on Friday, February 6, 2015. Doors opened at 8 p.m. with a $10 cover, but ladies were free to get in until 9 p.m. Entertainment for the night included live music from Joshua and Jeremy Sprague, fire performers from The Barefoot Hawaiian, Neil Sauter on stilts making balloon hats, Ben Pancoast’s photo booth and a martini ice luge. Two of our sponsors, Silver Beach Pizza and Zick’s Specialty Meats provided delicious snacks for guests to munch on throughout the night.
Below the bluffs of downtown St. Joseph, Michigan, hugging both the Lake Michigan shoreline and the St. Joseph River lays an area where carnival music was once heard, merry-go-round carousel horses galloped in place, a rollercoaster roared, and Charleston dancers strutted their stuff.
The St. Joseph area was a hotspot for boaters. Canoes, rowboats, and riverboats provided scenic tours from St. Joseph to Berrien Springs. Logan Drake, owner of a boat livery on the St. Joseph River saw a higher calling of tourism in the area and began looking at ways to draw more people to the less-popular beaches of St. Joseph.
Bring your celebration to the shores of Lake Michigan!
You want a special location for the wedding you are planning. Shadowland on Silver Beach is that special place for no other year-round reception and meeting venue in Southwestern Michigan is so close to Lake Michigan.
Footsteps from Silver Beach, Shadowland offers you a picturesque backdrop of glistening water, crimson sunsets, a quaint lighthouse and Victorian-era downtown. It is a beautiful destination all four seasons.
Newly constructed, this place near the beach welcomes your intimate gathering for 50 to a lavish affair for 300 guests. It’s simple, yet elegant décor lets you create the ambience you want for your wedding. Shadowland’s unique Silver Beach Center offerings let you entertain your guests with beverages on the Sunset Patio overlooking the lighted Whirlpool Compass Fountain, with rides on the magnificent, hand-carved Silver Beach Carousel or with the opportunity to explore Curious Kids’ Discovery Zone. This is your place for making memories.